The Carlsberg Group has committed to eliminating carbon emissions and halving water usage at its breweries by 2030 as part of its new sustainability programme – Together Towards ZERO.
The programme is an integral part of the Carlsberg Group’s SAIL’22 strategy and consists of four major ambitions – ZERO carbon footprint, ZERO water waste, ZERO irresponsible drinking and a ZERO accidents culture – each with individual and measurable targets (full overview in appendix 1).
The Carlsberg Group has worked with Carbon Trust, the independent not-for-profit expert, to set science-based targets for emission reductions at a level that would contribute to limiting global warming to 1.5°C, the higher level of ambition contained within the Paris Agreement.
It is often the result of a complex combination of societal and individual factors, and Carlsberg is working with a committee of international health and behavioural scientific experts to define actions that support consumers in making healthy, responsible choices.
The new targets include offering 100% distribution of alcohol-free beer by 2022 to expand consumer choice, providing responsible drinking messaging and nutritional information online as well as on packaging, and forming partnerships to encourage responsible consumption.